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Insights

Insights for teams that win bids.

Field-tested thinking on capture strategy, outreach, compliance and pricing — written for the people who actually have to win the work.

Capture Strategy

The deal is won 6–18 months before the RFP exists

Why the firms that win public contracts started long before the solicitation dropped — and how to be one of them.

7 min read · Malik Mudassir
Outreach

What prime BD leaders actually read in your first email

The five-sentence cold email that gets a reply from a busy capture director — and the openers that get deleted.

6 min read · Malik Mudassir
Proposals

Why compliant proposals still lose — and the matrix that fixes it

Compliance gets you scored. Strategy gets you picked. Here’s how to build a matrix that does both.

8 min read · Malik Mudassir

Want this thinking applied to your bid?

We’ll bring the strategy to your next solicitation — under NDA.

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